Speed & Resiliency in a Post-COVID World (W19)

Is your Product | Service Portfolio meeting your Customer Demands of the New Normal?

“Or will you let technology pass you by and let your competitors take you out of the picture?” (Andriotis, 2019)

• The biggest problem companies encountered when launching a new product is lack of preparation. (Harvard Business School)
• Only 40% of developed products make it to market and of that 40%, only 60% will generate any revenue at all. (Marketing Research Association)
• It takes an average of 28 weeks for a new product to reach 75% of its highest distribution. (Catalina)
• On average, the cost of launching a new product is in the neighborhood of $15 million. (Forbes)

In these uncertain times, it is essential to develop speed and resiliency that quickly aligns stakeholder’s needs to the latest cutting-edge technology. Establishing a PLANNING, COMMUNICATION, and EXECUTION platform will enable your success.

Please join Phil, Mark and Jim to discuss how to bring NPI/D Speed while not sacrificing resiliency. Innovation speed has always been a factor in a company’s success. The global pandemic has accelerated our interconnected world to magnify the need for innovative speed.  While there are new and sophisticated sources to accelerate the innovation cycle, these novel sources are not effective unless a strong foundation of fundamental practices is in place. Our Webinar addresses the “table stakes” that help speed up your new products and services while laying the groundwork for more advanced methods.